Joe Vitale

I spent two months trying to figure out my career – my rise from nothing to something – so I could explain it in some comprehensible way to the Austin, Texas writers group of the National Speakers Association.

I knew no one would care about my story unless I gave them something to care about.

I knew that the Law of Attraction alone wasn’t enough for most people.

Telling my birth, struggle years, first tiny successes and list of failures, shooting star moments and such, could be lengthy.

It might fit in an autobiography, but not in a short talk.

So I decided to answer the question, “Can people change?”

To begin, let’s look at the me of 1974.

Brace yourself  –

I was broke, alone, unhappy, angry, and driven to be an author.

But my drive was more obsession than passion.

I modeled my life after self-destructive authors like Ernest Hemingway (who many said I resembled at the time) and Jack London.

And as a result of the unconscious belief that I needed to struggle, I went through homelessness and poverty and many “dark nights of the soul.”

I didn’t know that the Law of Attraction was in effect, matching my reality to my subconscious beliefs.

But, today, I am happy, successful, healthy, in a long term relationship, with fans around the world.

Look at me now –

What happened?

This is what I wanted to explain to the Austin special interest writers group of NSA members.

With that in mind, I created “The APS Formula.”

“The APS Formula” is a 3-step strategy for going from nothing to something – like I did.

I delivered the formula at the private event for 12 people.

I stayed away from Law of Attraction and just focused on visible, practical, doable steps.

Afterwards, the group leader told me, “Out of a scale of 1-10, your presentation was a 17.”

I know you weren’t at the event. So I’m revealing the formula here for the time first ever in print.

Here it is:

The A stands for author/authority.

If you aren’t an authority, few will listen to you with any respect.

The best way to be an authority is to be an author-ity; write a book.

My 1984 book Zen and the Art of Writing proved I could write. Later books, such as Turbocharge Your Writing and Cyber Writing and Hypnotic Writing, all did the same thing.

My first clients all hired me for writing, including a businessman who paid me the largest fee of my life to write his book.

My first talks and classes were all on writing and publishing.

When the Internet came along, I wrote articles about copywriting, sales letters, marketing; and they were posted online. This made me one of the first cyber promoters and cyber copywriters.

Some people today still know me as a copywriter from this early period.

Today I’ve recreated myself as a musician. I wrote a little book, Healing Music, to establish my authority as a singer-songwriter.

And because of my self-help books, such as The Attractor Factor and The Key, I’m now considered a self-help, self-improvement, and spiritual teacher.

Again, you want to be an authority and being an author can do that for you.

The P stands for promote/product/passion.

I learned if I didn’t promote my own work, it died.

I also learned I had to create more product, which I did with Hypnotic Writing, Project Phineas, and others.

I also followed my passion, as when I wrote The Seven Lost Secrets of Success. I was on a mission. The book made people know me, like me, and want to do business with me. One company bought 19,000 copies of the book. (!)

Project Phineas was my home study course, recorded in my bedroom with pillows under the door. I recorded it with my passion for “Phineas,” P.T. Barnum’s first name. It eventually became my first Nightingale-Conant product, The Power of Outrageous Marketing.

It was my passion for metaphysics that led to Spiritual Marketing, which later became The Attractor Factor, which led to an invite for me to appear in the hit movie The Secret, which led to redirecting history for me.

Same with Zero Limits (and later, AT Zero) and my passion for ho’oponopono.

Same with P.T. Barnum and my book, There’s A Customer Born Every Minute.

These were all products that I was passionate about and heavily promoted.

I went on the cover of Austin All Natural magazine to promote myself as a musician, shortening a one-year program into three months to get it done and seize the publicity.

Again, you need to promote your book, create more product, and follow your passions.

The S stands for speaker/salesperson.

I found that I could reach people and sell people if I got on stage.

At first it was just breakfast groups. But those led to other groups. And adult education classes through Leisure Learning in Houston. I had six people in my first class and was so terrified I nearly passed out. But word got out that I was worth hearing.

And, over time, I got better.

I developed products to sell in the back of room at my talks, like Hypnotic Writing.

I’ve been a keynote speaker at the national NSA meeting.

I’ve spoken to 20,000 people live in Peru.

But I started with six people.

And I turned my success at speaking into a product too with Hypnotic Speaking.

The APS Formula is a greatly simplified explanation of my successes.

When I think about it even deeper, I intentionally and usually un-intentionally used all 10 of the steps I reveal in my book on P.T. Barnum.

Anyone wanting massive success should read, study and apply the steps in There’s A Customer Born Every Minute.

Finally, I also think “The Great Something” was behind my rise from nothing to something.

I wrote a song about it, with a little inspiration from Melissa Etheridge, and it is on my new album, The Great Something.

If I can go from homeless nobody to famous somebody, you, too, can achieve your dreams.

Yes, people can change.

At least start here, with The APS Formula.

Expect Miracles.

Ao Akua,

Joe

PS – It’s always wise to get help. Check out my Miracles Coaching program.

My latest music video is a six minute behind-the-scenes look at the making of my sixth singer-songwriter album, The Great Something. There are lessons in it about going for your dreams, asking for what you want, hanging in there, and more. You’ll meet my band of legends, hear a little of my new music, discover the unusual creative process that helped me write songs, etc. You’ll also find me talking about the person I dedicated the new album to: rock icon Melissa Etheridge. I’m proud of this new music video. I hope it inspires you, too. Here it is:

It’s hard to believe The Secret book and movie came out more than ten years ago.

They’re still cooking, still circulating, and still changing lives.

I’m forever grateful for The Secret, whether I was in it or not.

It triggered an awakening, a conversation, and hope.

But it also created confusion.

Many people watched the movie or read the book, tried what they learned, and felt “It didn’t work.”

And that’s the problem.

The Secret was only an introduction to a principle. It revealed the basics of the Law of Attraction to the masses.

But that’s all it did: introduce the idea.

It didn’t offer the depth you need to understand the law or use it to create a new reality.

Even today, ten years later, I see people not fully understand what I call “the missing secret.”

In short, you get what you unconsciously believe, not necessarily what you consciously say.

In other words, intentions are one thing, but you also need to know about counter-intentions.

Let me explain.

Intentions are what you consciously declare.

“I intend to increase my sales” is an intention.

“I intend to create a bigger business” is an intention.

“I intend to attract my soulmate,” is an intention.

Intentions are powerful; they engage the mind, rally the emotions, and help create momentum.

Intentions are good.

But.

Counter-intentions are in the subconscious/unconscious mind.

If you unconsciously believe “money is evil” or “money is bad” or “I don’t deserve good things,” then you will veto your intentions.

You will block them.

You will unconsciously sabotage your own success. You won’t even know it.

You’ll blame your lack of success on other people, or politicians, or the current economic climate, or even The Secret.

And that’s the missing secret.

You can sit and meditate, visualize, affirm and wear amulets all day long, but you won’t attract what you want while the limiting beliefs remain operating in your deeper mind.

The unconscious is far more powerful than the conscious. Numerous books on neuroscience prove this fact. So, in order to attract what you consciously want, you have to clean up your unconscious/subconscious beliefs.

The movie and book never addressed this issue. Again, they were only introducing an idea. We need the sequel to the The Secret to understand how to actually begin to manifest the reality we want on a consistent basis.

Since there’s never been a sequel to the movie (there have been numerous follow up books, such as The Magic and the recent, How the Secret Changed My Life), I’ll give you a formula to help you make better use of the Law of Attraction.

Ready?

Here’s The Formula:

First: State your intention.

What do you want to have, do, or be?

Be clear.

Be specific.

Declare it.

Own it.

Write it down.

That’s your goal/intention/outcome.

It should ignite the fire of desire in you.

Second: Note what objections surface.

What thoughts come to mind?

Do you have doubts?

Fears?

Concerns?

Be honest.

Really look within.

Stating your intention will trigger limiting thoughts about attracting it. Those are clues to your limiting beliefs. Welcome them.

Write those down, too.

Third: Clear the limiting beliefs.

Ask, “Do I believe this?”

Or, “Where’s the evidence for this belief?”

Act like a good detective and unearth the reasons you may have for the beliefs, doubts, fears, or concerns.

Then question the evidence.

Question the reasons.

What you are doing is dismantling your own belief system.

You will weaken it, and eventually clear it.

You will deprogram yourself.

You will rewire your own mind.

You will be free.

This last step is something you can use a wide variety of techniques to accomplish. I’ve written many books to help, such as my newest, The Miracle: Six Steps to Enlightenment. You can use EFT (the tapping method). You can use the Hawaiian spiritual tool called ho’oponopono, which I wrote about in Zero Limits and AT Zero. You basically say, “I love you, I’m sorry, please forgive me, thank you” to your connection to the Universe, as a type of prayer for cleansing. You can get into my coaching program, you can work with another person, you can write out a dialogue with yourself, questioning your beliefs in writing.

Modern brain sciences prove that you can change your own mind.

Read books like Shad Helmstetter’s The Power of Neuroplasticity or Jeffrey Schwartz’s You Are Not Your Brain.

The ways and means to “get clear” of counter-intentions are readily available to you.

And proven to work.

But it’s essential to do this step in order to attract what you intend, or something even better.

Again, I’m grateful for The Secret, and you should be, too. It may not have revealed the “missing secret” but it paved the way for a whole new world of transformation, including your own.

“Train your mind to see the good in every situation”

Dr. Joe Vitale, a star in the movie The Secret, is a bestselling author, musician, speaker, coach and more. His latest book is The Miracle: Six Steps to Enlightenment. You can have his free e-book, Attract Money Now, at www.AttractMoneyNow.com His main website is www.MrFire.com

The two most popular books I’ve written are hands down Zero Limits and AT Zero, both about ho’oponopono.

Both led to an awakening for readers worldwide.

Both went beyond the Law of Attraction and the movie The Secret.

Both told the incredible but true story of Dr. Hew Len, an unusual therapist who helped heal an entire ward of mentally ill criminals in a Hawaii state hospital.

The sequel to Zero Limits

His method of healing is called ho’oponopono.

The basic four phrases of this Hawaiian healing method – I love you, I’m sorry, please forgive me, thank you – are easy and practical.

Just say them inside yourself while addressing your connection to the Divine, or what I sometimes call The Great Something.

That alone works miracles, as my books report.

But there’s more to it.

I’ve been studying and practicing this method for more than ten years.

I’ve taught it, written about it in two books, shared it on numerous shows and in movies, used it publicly and privately, held three seminars with Dr. Hew Len teaching it, recorded healing music and songs with it, created a basic certification course in it, and much more.

I’ve also gone beyond it.

As I’ve explained in such books as The Awakening Course, ho’oponopono is actually a third stage tool.

There’s still the fourth stage of awakening, which is beyond basic ho’oponopono.

There are more methods, phrases, tools, and techniques to help you relax into the moment and be at peace.

There are deeper ways to attract miracles.

There are more ways to clean and clear.

There are other ways to awaken.

What are they?

I’ll be sharing them at a private event March 10-12, 2017 outside of Austin, Texas. Details are at http://advancedhooponoponolive.com/

I won’t be doing it alone.

I’ll have Austin All Natural magazine editor Michael Abedin (above left) speak about Reiki, Bach flower remedies and forgiveness. Michael is a terrific storyteller and riveting speaker. His insights will startle and soothe. He also tells good jokes. He’ll tie all of this to advanced ho’oponopono.

Guitar Monk Mathew Dixon

Guitar Monk Mathew Dixon will be discussing the use of Ho’oponopono infused music and its ability to align spiritual vibration, clean data/memory/beliefs, and clear your ethereal passages for Divine inspiration.

He and I have made several inspired albums of divine music. We will share how music heals and helps. We will also show you how to apply inspiration in any area of your life. You will learn to clean memory so you can receive inspiration.

With Dr. Steve G. Jones

Dr. Steve G. Jones, Clinical Hypnotherapist, will teach you about hypnosis and how to re-program yourself, enabling you to better practice Ho’oponopono. Dr. Steve will even be sharing an empowering hypnosis session. Together he and I will explain that you are in a trance right now, and how to awaken from it.

Dr. Steve is a board certified Clinical Hypnotherapist who has been practicing hypnotherapy since the 1980s. He is the author of 25 books on such topics as hypnosis, the law of attraction and weight loss. Steve has also created over 9,000 hypnosis audio recordings and 22 different online certification programs, which are sold in over 140 countries.

Chuck Pennington will show you how to harmonize with the Universal Mind and take that energy home with you. He will teach you how to create a Ho’oponopono Mastermind so you can help others as they help you.

Have you ever gone to a seminar, gotten home, and a week or two later that “seminar buzz” wears off and you’re right back where you were?

Chuck will show you how to maintain that buzz and to make sure that not only your thoughts, but your actions stay in harmony with the clearing and cleaning energy of the sacred spiritual advanced ho’oponopono weekend.

Harry B-Happy Bartholomew is a former Buddhist Monk, music producer and energy healer practicing and teaching Reiki, Adhisthana healing, Medicine Buddha healing, 42 eyes and hands of the Great Compassion Sutra, who first started practicing Ho’oponopono in 2008.

One of his main practices is his work doing empowerments using Gongs, Singing Bowls, and Ho’oponopono. During this spiritual retreat, he will not only perform these empowerments for all in attendance, but will also talk about his journey, how he uses his gongs and bowls as cleaning and empowerment tools, and how you can develop your own tools.

Everyone attending will be given a crystal, which will be infused with energy for clearing and healing. Many things in ho’oponopono are talismans, and this crystal will be set aflame with the clearing energy of the group. You will be able to carry it and use it as a touchstone for clearing.

I will of course review the basic ho’oponopono process, and teach everyone advanced methods of clearing and healing, including how to use EFT and ho’oponopono, and the new phrases for cleaning. I will share stories and processes that have never been revealed before, many of my own discovery.

There will be other speakers besides those listed above, too. Check the main site for up-to-date information.

Everyone attending will be certified as Ho’oponopono Advanced Practicioners.

If you have suspected that there is more to spirituality, healing and ho’oponopono, then this weekend spiritual retreat will be your cup of tea.

Details are at http://advancedhooponoponolive.com/

Expect Miracles.

Ao Akua,

Joe

• Note: You must already be certified as a basic Ho’oponopono practicioner in order to attend this advanced certification retreat. Please see http://hypwealth.jvcert.hop.clickbank.net

A secret message for you

When my drummer was here recently for the recording of my sixth self-help singer-songwriter album, titled The Great Something, he talked about how much he loved the old 1960’s hit television show, The Twilight Zone.

It’s Twilight Zone-ish enough that my drummer has the same name as me, grew up in the same area of Ohio as me, and went to the same college as me – but we never met until five years ago, for the making of my first singer-songwriter album.

Drummer Joe Vitale with author Joe Vitale

But it gets even stranger when one night an episode of The Twilight Zone aired on television – one I don’t recall ever seeing before.

As I watched, an idea for an “instant change” self-help technique came to me with a jolt.

Oh, this is good, I thought to myself, laughing.

Wait till I tell everyone about this!

And this is where the story gets really interesting.

But let’s start at the beginning.

William Shatner in The Twilight Zone

I’m a huge fan of The Twilight Zone TV show.

I was five years old when it first aired in 1959, but I saw virtually every episode after that, and still watch them today. Each show was genius. Great acting, great stories, great lessons.

Over half of the 150 episodes were written by the man who created the show: Rod Serling.

Serling deeply influenced me when I was a teenager.

I studied his scripts, short stories, and movies to unlock his mastery at writing.

I loved his screenplays for Seven Days in May and Requiem for a Heavyweight.

Talk about hypnotic writing!

Rod Serling’s Advice to Writers (1962)                   

DON’T LET SENTIMENTALITY REAR ITS UGLY HEAD!!!

MAKE PEOPLE THINK… STUN THEM… GRAB YOUR AUDIENCE IMMEDIATELY

DON’T OVERLOAD DIALOGUE

HAVE A POINT OF VIEW… DON’T ACCEPT SOMEONE ELSE’S CONCEPT

OVERALL THEME LEADS TO CHARACTERS THEN ON TO PLOT

RESEARCH BACKGROUND FOR ANY STORY

CONTINUITY… TIE SCENES OR PARAGRAPHS TOGETHER

I almost signed up for the Famous Writers School, as Serling was on their board (as was John Caples, another writer who would influence me decades later).

It didn’t happen. I was still in high school, and my parents couldn’t or wouldn’t swing the tuition for the correspondence course.

But something even better happened.

I met Rod Serling.

He was giving a presentation in Youngstown, Ohio, not far from my home. Two friends and myself went to hear the great one speak. It was around 1970.

I was too excited to sit still.

I was star-struck and eager to meet the icon.

He walked out on stage, cigarette in hand, tanned, tiny, unshaven, tight lipped, and uncomfortable.

I was instantly disappointed.

Serling was a chain-smoking little man with darkness and insecurity in him.

He said if there was a thump at night, he’d be the first one outside in his shorts.

He said he was the only boxer who had to be carried into as well as out of the ring.

He was articulate, self effacing, and entertaining.

But I wanted to see a super human, not a mortal.

Though I was shy and nervous, I managed to ask him a question.

I raised my hand.

He nodded at me.

“Do you plan to write your autobiography?” I asked.

“No,” Serling replied. “Nothing much has happened in my life. It’d be boring.”

I was shocked.

Here was one of early television’s most influential writers.

A creative mind on the level of genius.

He wrote screenplays for some of the most haunting TV shows and movies ever.

He won several Emmy Awards for his work.

He served in the war and received the Purple Heart and Bronze Star, as well as trauma and wounds that would give him nightmares his entire life.

He was known as “the angry young man” of Hollywood, fighting with TV executives over censorship, racism, and war.

He was also unhappy.

“I was traumatized into writing by war events,” Rod Serling explained. “By going through a war in a combat situation and feeling the desperate sense of terrible need for some sort of therapy. To get it out of my gut, write it down. This is the way it began for me.”

And he thought his life story would be boring???

It was a turning point for me.

I decided if this insecure man can become a scrip writing legend, than there was a chance for me to make it as an author, too.

And now, before I get to the point of this entire article, let’s pause for a commercial break….

Preorder today! I dedicated my sixth singer-songwriter album to the great Melissa Etheridge

Be the first! Preorder my new album “The Great Something” as a limited edition collectible audio CD. All original transformational songs. All dedicated to Melissa Etheridge. You’ll get a surprise bonus gift when it ships in March. See http://www.thegreatsomethingalbum.com/

And now let’s continue with this article….

Back to the episode I saw the other night.

It took place in an office.

A businessman is talking to his secretary.

He is preparing to go on a trip.

He goes to his phone, starts to dial his wife’s number, when suddenly someone shouts, “CUT!”

The man freezes.

He watches as his office walls are moved.

And then he sees an entire film crew looking at him.

He is on a movie set.

The yelling of “CUT!” caused him to freeze.

He is almost traumatized by this turn of events.

He didn’t know he was on a set, or in a movie, or was an actor.

Imagine how you would feel if right now you heard a booming voice yell “CUT!” and then you saw the walls around you move apart, only to reveal a film crew that has been watching you the whole time.

The episode is from 1960. It’s #23. It was written by Richard Matheson. It’s called “A World of Difference.” Howard Duff is the key actor. Find it and watch it sometime.

And now let’s get to the point:

Here’s how I discovered a self-help “instant change” technique:

Whenever you notice anything not going the way you want it to, mentally or out loud yell, “CUT!”

And then do, think or say something different.

Use “CUT!” as a command to change your mind or even a situation.

“CUT!”

For example:

A friend was complaining about her day.

I listened for a moment. 

Then I blurted, “CUT!”

She stared at me.

“Let’s redo this scene,” I said. “Say your lines differently this time.”

I had to explain the entire Twilight Zone episode to her before she understood what I was doing, but my “pattern interrupt” caused her to smile and begin a new conversation.

Another example:

I was served dinner at a restaurant.

I was about to complain about the dish when I remembered that complaining doesn’t help. It’s far wiser to state an intention instead.

So I yelled “CUT!” in my head.

“State what you want,” I told myself, “not what you don’t want.”

I then stated that I wanted my food heated up a little more, and the server smiled and handled it. No one was offended by a complaint, and I got what I wanted from the intention.

Do you see how this works?

I’m simply pretending that life is a stage play or television show.

As long as “the show” entertains me, fine.

But if I or someone in my real life reality show gets “out of tune” or goes “off script,” I can simply say “CUT!” and “Let’s do the scene again!”

“In almost everything I’ve written, there is a thread of this: man’s seemingly palpable need to dislike someone other than himself.”- Rod Serling

My own philosophy of life states that life is an illusion, anyway.

We’re all actors and actresses on the stage of life.

The problem is, we are all in a hypnotic trance and believe our roles.

“Awakening” is all about realizing you are acting out a script, though unconsciously.

By saying “CUT!” and pausing, you start to awaken from the trance and redirect your life.

In a real sense, you become the scriptwriter of your own life.

How cool is that?

I’m having fun using this self-help method in my daily life.

If I notice my thoughts start to go downhill, I just yell in my mind, “CUT!”

And then I choose to “redo my lines” by thinking more upbeat thoughts.

I doubt anyone involved with the making of The Twilight Zone ever thought of this way of retraining your brain and interrupting patterns, but I like thinking Rod Serling is smiling from above.

If not, then “CUT!” and “This time put a smile on your face, Rod!”

Ao Akua,

Joe

PS — One of my favorite screenplays by Rod Serling was titled, Patterns. It was a live television drama in 1955. It became a movie in 1956. Yelling “CUT!” is a great way to break a pattern. Just sayin’.

A secret message for you