I’m amazed at what you can find on YouTube. I just saw that Napoleon Hill, author of the classic book Think and Grow Rich, is there. See it by clicking on the below image or by going to www.youtube.com/watch?v=1GCaEZscfvA. Amazing. Just amazing. I’m waiting for someone to find a clip of Jesus raising the dead or Buddha sitting under the bodhi tree. What’s next?
I just interviewed Will Bowen, author of the best book of 2007, A Complaint Free World, for my Hypnotic Gold members.
The interview was fantastic, as I expected it to be, but the ending really blew me away.
That’s when I spontaneously asked Will what Oprah had to say about him, his book, and his movement.
He then told me the most amazing thing:
“Between takes Oprah leaned over to me and said, ‘I have nothing to complain about’.
“At first I thought she meant she had nothing to complain about because she’s Oprah and life is good.
“But we talked and I learned that her life is so great because she doesn’t complain to begin with. She always focuses on what she wants. Her not complaining created the Oprah we see.”
I love this story.
I love how it illustrates that you don’t get to a place of comfort and then stop complaining; you instead stop complaining right now and from here notice, create, and attract your comfort.
Most of us want to get there and then start.
It’s similar to people who want to get rich before they start giving money away.
That’s not how the universe seems to work.
You don’t wait.
You start now.
Start focusing on what you want and only on what you want.
Start giving money away and continue to give money away.
It sure works for Oprah.
And Will.
And me.
Ao Akua,
Joe
www.mrfire.com
PS — You attract what you expect. That’s what my television show will be about. I haven’t started promoting it yet, but you can vote for the show right now at www.expectmiraclestv.com You’ll be one of the very first to hear about it by going to that site right now.
The other day I stumbled across a brilliant website example of Hypnotic Marketing.
It all began with me hunting for a leather satchel.
I carry so much stuff these days – from cigars and cigar cutters and lighters, to pen and paper, to magic tricks, to nasal spray to protein bars to herbs to books and magazines, to who-knows-what-else – that I need more than bulging cargo pockets in my pants to get through a trip to the store.
So I kept looking for the perfect “man purse”.
Pretty frustrating as most male purses aren’t very cool.
But then I found one listed on eBay. I bid on it, won it, and went to the makers website at www.saddlebackleather.com to learn more about who I bought it from.
The first thing I noticed is their personality. Their tag line is –
“They’ll fight over it when you’re dead.”
I love that. Made me feel like I own something really valuable. Heirs may not fight over Francine or Ladybug, but they sure will this leather satchel.
Then I noticed that they aren’t afraid to list their competitors.
If you look at www.saddlebackleather.com/rivals.htm, you’ll see their competition. The site says “The more you shop, the better we look.”
That’s confidence.
Their website copy is also a great example of hypnotic writing. For example, note the vividness of these lines –
“Saddleback Leather goods are made to last longer and age better than their owners. They are designed to be a reflection of the one who carries them. Are you average, boring and cheap or are you uncomplicated, classic and well put together? Carry something that says who you are.”
I think their products description page needs more copy to better describe the items in a hypnotic way, but the site is certainly doing almost everything else right.
They also cover the visual buyers, with a funny video of one of their bags being chewed up by a crocodile who was purposely teased and tempted to eat it. See www.saddlebackleather.com/videos.htm
Not enough marketing has personality, or confidence, on top of a terrific, unique product. This company does.
After I received my satchel – which was shipped overnight– I received an email from Dave Munson, the seller, about how to care for it.
This follow-up made me feel like buying even more leather products from these people. And since the satchel I have now is probably smaller than what I really need, I’ll probably buy a larger leather bag from him.
This is hypnotic marketing at its finest.
Ao Akua,
Joe
www.mrfire.com
PS – I’m a fan of Dan Kennedy. I so love his work that every month I actually hope he comes out with a new product so I can buy it. Can you imagine if your brand was so powerful that people sat around waiting and wanting to buy from you? It’s something to shoot for.
Note: The photo is of me holding my new satchel and a copy of my latest book, written with Jillian Coleman-Wheeler, Your Internet Cash Machine. It’s in book stores now. (Hint, hint.)
If you’ve been reading my books or this blog, you know I lost 80 pounds in 8 months.
I’ve done it primarily with the help of the most remarkable training I’ve ever seen.
I’m talking about The Mental Toughness Institute.
The people there have helped me to raise my consciousness, expose delusional thinking, and finally — finally! — reach my fitness goals.
Whether you have 10 pounds or 100 pounds to lose, this program can help you, too.
I’ve gone through their 12-week program three times, and I will enter it a fourth and final time this Monday.
Why four times?
It’s simply my choice. You can take the course once and get what you need. I lost 40 pounds in the first 12 weeks.
Also, after I had emergency surgery, I gained twenty pounds. I couldn’t work-out for several months. I want the support I get from the training to help me easily melt that weight off again.
Because I love the program, and want additional support as I pursue my fitness goals, I am entering the program again.
I’m writing to invite you to join me in their next class, which begins on Monday.
Yes, I’ll be on the calls right there with you.
The training is done with CD’s (which are brilliant), reading (which is eye-opening), homework (which takes a few minutes daily), and coaching-by-phone (which is priceless).
It’s a very psychological, as well as spiritual approach.
And it influences every area of your life. You learn how to think like a world-class champion.
Even my income went up as I did the trainings.
Believe me, when I first heard about their program, I was skeptical. But I was sick and tired of being overweight, and I had decided I was doing something about it once and for all.
And since the price for the training is so low, I just took the jump.
And I am forever grateful I did.
I’m a new man.
The training is conducted by the same people who published the book I think is a masterpiece (which they just recorded on 12 CD’s) called, “177 Mental Toughness Secrets of the World Class.”
Again, I invite you to take the next training with me. This program can help you get to where you want to be. It worked for me, and I had struggled with obesity for almost 50 years.
Obviously, it can work for you, too.
It’s all explained at www.thefatlosers.com
The folks at the institute were not going to do another training for a long time, as they are also busy speakers, but I persuaded them to offer another class because *I* wanted it again.
They agreed, as long as I agreed to tell some people about it. That’s what I’m doing with this note to you.
The program begins Monday night.
Sign up at www.thefatlosers.com
See you on the calls.
Ao Akua,
Joe
www.mrfire.com
PS — If you don’t need to lose weight, but are still interested in Mental Toughness Training, visit www.mentaltoughnesscollege.com
You can hear (but not see) a group of loving people singing Happy Birthday to me at www.youtube.com/watch?v=P6ZWRCT_ntQ or by clicking the below image. Enjoy.