Dr. Joe Vitale’s Blog

Jul

The Story of Fit-A-Rita

Where do you find ideas for products? Whenever you say, “I wish someone would solve this — (fill in the blank)”, there’s a clue. Here’s my own example….

Fit-A-Rita™ – World’s First 6-calorie zero-sugar zero-carb all-natural margarita mix hits market – as a result of a weight-loss joke

(Austin, Texas) Fit-a-Rita™ is the first sugar-free, instant margarita mix with added minerals, vitamins and herbal extracts designed to buffer the toxic effects of alcohol. The average margarita has over 200 calories. A Fit-a-Rita™ margarita has just 6 calories. No sugar. No carbs. And it contains as much anti-oxidants as two glasses of red wine.

“This is the first alcoholic drink mix designed for the health-conscious customer,” says Jeff Sargent, product formulator for Frontier Nutritional Research.

The mix was born when Joe Vitale, a star in the hit movie The Secret, wanted a margarita but realized with 200 to 600 calories in the average one, that they wouldn’t help him lose any weight. He jokingly said he wanted a “Bodybuilder’s Margarita.”

He went to Marcus Gitterle, M.D., a product creator, and Jeff Sargent, a former health food store owner, and asked them to create a margarita mix with no sugar. “I wanted a healthy margarita,” Vitale, 53, said. “I suspected they could sweeten it with a natural herb.”

The result is Fit-a-Rita™, which hit the market today at www.fit-a-rita.com and is already signed into Latin area distribution.

According to the Distilled Spirits Council of the United States (DISCUS), since 2002, U.S. imports of tequila have grown 28 percent — an average rate of 8.6 percent per year. In 2005 alone, a total of 9.2 million 9-liter cases, and 9.8 million cases in 2006, were sold.

Tequila is now the fastest growing spirits category of them all, even besting vodkas. Tequila sales represent a multi-billion dollar market and most of this tequila is consumed in the form of margaritas.

Frontier Nutritional Research designed Fit-a-Rita™ to appeal to the market segment that appreciates a tasty margarita but would rather avoid the sugar, calories and of course, the hangover. Just add one packet of Fit-A-Rita™ to 6 oz of water, add one shot of your favorite Tequila, and mix. “It contains as much anti-oxidants as two glasses of red wine,” says Dr. Gitterle.

Frontier will consider distributorships for established dietary supplement, food, beverage or liquor distributors within the United States. Their toll free line is 800-396-5942.

The official Fit-a-Rita™ website for US customers or US distributors is www.fit-a-rita.com

Jul

How to Get Rich

By Joe Vitale 3 comments Prosperity

Not enough people want to get rich.

They want to get by.

They want to make a little money online.

They want to make life a little easier for themselves.

But wanting to get rich— and by rich I mean independently wealthy so nothing, from bills to health insurance to emergencies to big dreams to much else, ever bothers you — is a tiny sliver of any population.

If you’re in that small group, then I have good news for you.

I almost got sunburned sitting by the pool and reading the truly eccentric yet wise new book, How To Get Rich, by Felix Dennis.

Dennis is one of Britain’s wealthiest self-made entrepreneurs. He’s opinionated, articulate, literary, poetic, visionary, and brilliant.

His book is well written, smooth, conversational, controversial, peppered with poetry he wrote and insights he gained from his life in business. Reading it is like listening to him talk over dinner and (lots of) wine, only in my own accent.

I’m digging his book and not wanting it to end. Fortunately it’s a large book (277 pages) and I have to slow down my reading to laugh, ponder, or take notes. Or get out of the sun.

I’ve been carrying this book around with me for days now. That’s unusual for me, as few (oh so few) books are so hypnotic that they keep me focused and thinking.

Dennis is clear that money does not buy happiness. He is equally clear that most of us don’t ever try to get rich because of fear. His basic advice there is to get cozy with it. You’ll never get rich if you give in to your fears.

In my own experience, I’ve found that your wealth is hiding right under your fear.

I never wanted to release The Attractor Factor because of my fear that people would ridicule me.

Well, look what happened: that book got me in the movie The Secret, on Larry King twice, and has led to more book sales and reprints and translations (and more books, such as Zero Limits and the forthcoming, The Key) than I could have ever imagined.

Forget fear.

Your wealth may also be hiding right under your rear.

Dennis is adamant — and I totally agree with him — that nothing happens until you take action. He is not a new agey guy and his book is not a touchy-feely one. He insists that “the big idea” is worthless unless you implement it.

In short, you have to get off your rear and get into gear and despite any fear.

I don’t agree with Dennis about everything, and I’m sure he wouldn’t want me to. His belief that focusing on getting rich may ruin other areas of your life is just that: a belief. It can be true, but it doesn’t have to be true.

Of course, he’s playing on a different field than me. He’s got homes in London, New York City, Connecticut, and one on an island in the Caribbean. His big goal right now is to plant a forest (!) in the heart of England.

Like Donald Trump, he’s thinking BIG.

And maybe like Trump, or more accurately like Van Gogh, Dennis has allowed his single-minded quest to get rich to unbalance his life. At least until his later years.

Again, it doesn’t have to be that way.

How to Get Rich is brand new, published in Britain, but available though Amazon here and abroad. There are direct links to order it on the official Felix Dennis site at www.felixdennis.com

I suggest you get it.

But only if you truly want to get rich.

Ao Akua,

Joe
www.mrfire.com

PS — If you want help in facing any fear, be looking for our next subliminal manifestation DVD.

Jul

Gravity and the LOA

By Joe Vitale 18 comments Secret

Sometimes I get nasty emails.

They are usually from people who strongly disagree with my book, The Attractor Factor, and/or the movie The Secret.

They say the law of attraction isn’t a law.

They’re pretty angry about it, too.

Their number one proof is that the law of gravity is repeatable: drop something and it falls.

But, they say, the law of attraction can’t be repeated at all.

What these well-intended people don’t see is that they are attracting all the time.

They even attract other like-minded skeptics, completely oblivious to the fact that they have attracted each other, but let’s leave that observation for someone else to ponder.

They say they aren’t attracting because they appear to attract what they don’t want.

So, in their mind, the law of attraction can’t be a law.

I can’t blame them for thinking that way. They simply expect the law to work in their favor at all times. (As if gravity does.) They expect everything to be measureable and predictable.

But this is where their logic is twisted.

They never seem to notice that they can drop a pen from a roof a million times but it won’t land in the exact same spot every time.

Why not?

Isn’t gravity a law?

Shouldn’t gravity be exactly repeatable?

In other words, because something falls, they say gravity is proven.

Well, because you attract something, even what you didn’t consciously want, doesn’t that prove the law of attraction, too?

I think the confusion comes from expecting to hit a specific target every time.

With gravity, people are forgiving. If it falls, that’s proof of gravity. They don’t look any further. Experiment over.

But with the law of attraction, people are more demanding: if they don’t attract precisely what they said they wanted, then the law doesn’t exist (in their mind).

Now this is what’s interesting to me:

If the law of attraction is working just as the law of gravity is — neither are precise (they can be but that’s a different blog post) but both are laws — why don’t some people want to agree to it?

And why are so many of these outspoken people angry?

My guess is that as soon as they admit the law of attraction works, then they have to take full responsibility for what they are getting in their life.

Few can admit that.

It’s scary.

It means there is no one to blame.

Think of the apparent burden this places on a person.

If I could shirk responsibility, I’d do it, too!

But once you understand the truth, there’s no going back to sleep again.

And get this —

Taking full responsibility for your life is only stage two in the process of awakening. There’s still stage three. (I explain all three in my latest book, Zero Limits.)

Considering how tough it is to get people out of stage one, I think I have my work cut out for me.

Please join me in saying —

“I love you, I’m sorry, please forgive me, thank you.”

Ao Akua,

Joe
www.mrfire.com

PS – If you want help in understanding all this, consider my Miracles Coaching program. I also have a DVD that helps explain the law of attraction – and then how to transcend it. It’s at www.installthesecret.com Go see. No charge to go look. 🙂

Note: It would be fair to ask, “Joe, why did you attract those nasty emails from the skeptics?” Good question. I attracted them to get me to write this post. Had I not gotten any emails, I may never have written this or even thought about writing this. In short, those nasty emails were a good thing and I attracted them. Now that I’ve gotten the lesson from them, I don’t need to attract any more of them (unless there’s another lesson to learn from them). This is called getting clear. I believe it is The Missing Secret to a successful life.

Jul