In the October, 1927 issue of Nautilus magazine, prolific Law of Attraction author Brown Landone revealed a way to give yourself a “shock treatment” to attract more money.
I’m a huge fan of Landone. He wrote more than 100 books, including The Success Process, before his death in 1945. I was deeply interested in this article by him in this old magazine of New Thought ideas.
In it, Landone told the story of coaching a woman who came to him complaining that her husband had a weak heart and wasn’t successful.
She wanted him fixed.
Landone explained that he didn’t fix anybody.
He knew that once you found your own inner peace, the rest would follow.
He wrote:
“..I know that abundance is a result of attaining the kingdom of heaven, and that each soul’s kingdom of heaven is within himself.”
He went on to say that he might help in uncovering the source or cause for the heart palpitations and the lack of success, which would help the man discover his own inner kingdom.
In other words, if he could help the man get clear of his inner blocks, the results would follow.
So he agreed to see the husband.
After a brief discussion with the husband, Landone discovered the man had $647 in savings and made $47.50 a week. (This was 1927, remember.)
He also learned that the husband had lost much of his “gusto” for life; that he was simply going through the motions in his day to day life, without much hope or enthusiasm for anything better.
With that information, Landone did something shocking.
He told the husband to go out and spend all the money!
“I told him to buy his wife five new dresses that afternoon, to order a $90 suit of clothes for himself, to purchase a $740 auto within a week, and to buy a $6,000 or $7,000 home within a month!”
What!?
The advice stunned me.
How in the world could he tell a struggling man, just getting by, to go empty his savings and extend himself financially?!?
What logic was behind this?
I was riveted to Landone’s article, wanting to know why he gave such a controversial directive.
Landone went on to explain, “Beginning to lose hope, leads to lack of daring.”
He wanted the husband to wake up!
He wanted the husband to stretch.
He wanted him to dare again.
He wanted him to get out of his comfort zone.
He wanted him to shock his own mind and awaken it.
The man listened, and acted.
Landone said the first thing that happened is the man’s heart began to beat evenly again. 🙂
And then the man began to think of new ways to improve his position at work, which led to him getting promoted, and then getting a higher salary.
Within a few months, the man’s consciousness had changed to the degree that he left his job, started his own business, and saw his revenue leap to $90,000 a year — in 1927!
The man told Landone, “Why it’s silly to be poor, isn’t it?”
I love the story and the message.
In my book, Attract Money Now, I call Prosperous Purchasing one of the seven steps for attracting more money.
The idea is to honor and appreciate yourself by being honest: when you have the desire for a product or service, and you have the funds, then go ahead and make the purchase.
It’s an affirmation of prosperity to do so.
But Landone suggested buying and investing more than what you are comfortable with, and putting yourself into a scary place financially, as a way to “shock” or “kick start” your own mind.
Instead of playing it safe, you shake yourself by taking a risk.
You over ride your fear with an act of faith.
And then you watch your mind come alive with new ideas.
It’s not about feeling desperate, but about feeling driven.
When I interviewed Jen Sincero, author of the book, You Are A Badass, she told me that her life changed when she hired a coach.
She also said making the decision to do so rocked her world.
“I tapped out my credit card to hire the coach,” she told me. “And the first thing that happened is I threw up.”
Jen went on to tell me that she called her coach and tried to get her money back.
“But the coach told me that my vomiting was part of the process,” Jen explained. “I was beginning my transformation right then and there.”
If you find yourself in a financial lull, consider giving yourself a prosperity shock treatment.
Simply Dare Something Worthy.
Consider what you really want to buy (for yourself or someone else) but are afraid to do so, and then go buy it!
If you are reading this and feeling your heart race and your palms sweat, then you know what to do next.
To be blunt, are you going to come from fear or faith?
Said another way, the idea isn’t to get rid of fear, it’s to use it as a catalyst for new ideas, actions, and results.
Dare and grow rich.
Shocking, eh?
Ao Akua,
Joe
PS — Just as Brown Landone was a coach to the husband, you’ll get faster results with your own coach, too. Check out Miracles Coaching. Remember, it’s okay to stretch. It’s time to shock yourself into awakening. Do it!
Someone on Facebook wrote a variation of this statement…
“Napoleon Hill said, ‘Whatever your mind can conceive and believe, it can achieve.’ This is the biggest load of monkey poo since the Law of Attraction. Right now, I am conceiving and believing that I can walk on water. Wish me luck.”
This is a wonderful example of illogical thinking.
Does the person really think they can walk on water?
Can they really imagine it?
Do they really believe it?
Obviously not.
And if they can’t, then they just proved Napoleon Hill right.
Hill said, “Whatever your mind can conceive and believe, it can achieve” and not “Whatever your mind can make up, even though you don’t really believe it and it’s not really possible, it can achieve.”
Big difference.
And please note that Hill said you can achieve it, not that you will achieve it.
He wisely left room for the possibility of you not actually attracting what you “conceive and believe.”
He knew you still had to work all the steps, including taking action.
His quote wasn’t just about conceiving and believing.
He said there were at least 16 laws, remember.
He wrote about them in such books as Laws of Success and of course Think and Grow Rich.
The ridicule people give the Law of Attraction or Napoleon Hill is a reflection of people’s own belief system – only they rarely see it.
I remember being in Russia at one of the many book signings and author meet and greets I did there.
An elderly gentleman in one audience said, “I really want to believe in this Law of Attraction but the skeptics make a good case against it.”
“Have you ever noticed that the skeptics seem to hang out together,” I began, “and the Law of Attraction positive thinkers seem to gather together?”
He smiled, nodding, as it dawned on him what I was saying.
“Everyone is living the Law of Attraction,” I explained, “but some know it consciously and others do not. You are free to believe what you like and you will attract whatever evidence you need to support your belief, even when it’s illogical to others. That’s the Law of Attraction.”
Remember, you get what you really believe, not what you want to believe.
In other words, when you examine your own statements, you might see the twisted logic behind them.
But like the person who posted the opening line, you probably won’t see the fallacy of your thinking without someone there to lovingly point it out to you.
This is why it’s so important to have a coach.
A coach can listen to you speak, reflect back to you the very beliefs you won’t even hear yourself saying, and help you question any beliefs that don’t serve you.
For example, the person who was poking holes at Napoleon Hill’s statement probably didn’t realize they weren’t being logical or even accurate. Seeing this blog post, they might grasp it.
But arguing for limitations seems silly to me.
Why argue against goals, success, visualization, positive thinking and the like?
Why not argue for them?
After all, the whole point is to help you achieve success.
Why not find ways to prove Napoleon Hill right?
Hill also wrote, “Think twice before you speak, because your words and influence will plant the seed of either success or failure in the mind of another.”
Anyone who tries to dismiss the positive and encouraging words of Hill is speaking without thinking.
More than that, they are raining on the hopes and dreams of other people.
That isn’t wise, kind, loving, or useful.
As Mark Twain said, “Keep away from people who try to belittle your ambitions. Small people always do that, but the really great make you feel that you, too, can become great.”
Napoleon Hill believed in you.
So do I.
Go for your dreams.
Ao Akua,
Joe
PS – For the record, I can walk on water. I’ve done it numerous times, usually in Ohio, usually during the Winter months. We called it ice.
PPS – I also found this on Facebook: “Dear Optimist, Pessimist and Realist: While you guys were arguing about the glass of water, I drank it.” – Opportunist
PPPS – And here’s Napoleon Hill himself giving you some coaching:
“Do you believe in God?”
I would get that question after people read my book, The Attractor Factor, or read (or saw the movie) The Secret.
They somehow assumed that the Law of Attraction replaced God.
They somehow assumed that people who practice the Law of Attraction are playing God.
That confused me.
“God gave you the Law of Attraction,” I would explain. “Just as God — or the Divine, Universe, or Nature — gave you gravity. It’s a tool you can use, but it doesn’t replace the person who gave it to you.”
I’d go on to explain that I absolutely believe in God, but usually call that “ultimate force of life” the Divine, to neutralize any emotional buttons people have when they hear the word “God.”
But this unseen force is not only giving us life, It is nudging us in a certain direction, too.
In a way, the force is “pruning” us.
As you go about your life, you get bumped and rocked by events as a way for Life (God, Divine, etc) to direct you where IT wants you to go.
The more you follow the nudges, the easier life gets.
This blog post is an example.
I was sitting, eating dinner with Nerissa, when the idea for this post entered my mind.
I wasn’t looking for an idea.
I was enjoying my dinner.
But I’ve learned to obey the Divine’s inspirations.
So I turned to Nerissa and said, “You know how I get ideas at odd moments?”
She looked at me and said, “See you later.”
She understood.
Here’s another example:
I was in New York City on business and decided to visit Rudy’s Music Store in SoHo.
I knew it was famous, that Rudy Pensa is a renown collector of rare instruments, and I suspected it’d be worth the trip to see it.
It was.
The beautiful store is two stories of new and old guitars, acoustic and electric, some highly collectible, all stunning.
I was in awe of the place.
In a display case was a 1938 D’Angelico New Yorker archtop guitar.
If you know guitars, you just fainted.
The late John D’Angelico is considered the Michelangelo of guitar makers.
His instruments are sought after by collectors, musicians, museums, and fans.
Books have been written about his style and his guitars.
Even Rudy, the owner of the shop, created a mammoth coffee table book (Archtop Guitars) with some of D’Angelico’s guitars described inside, knew D’Angelico, and owns a few of his works.
D’Angelico made 1,164 guitars in his life. (He died in 1964).
He didn’t hand carve all those guitars for fame or fortune.
He said, “Big money? Big title? For what? I want to build guitars under my own name, for my own customers, the way I do it! For me that’s a good life!”
And there I was, staring at one of them.
Gordon, the shop keeper, pulled the 1938 masterpiece out of the case and handed it to me.
“I can play it?” I asked.
“Yes, of course,” he said. “We want you to experience any guitar you see here.”
I held the archtop as if it was out of a museum.
I strummed it and heard the sound of angels.
I looked it over and saw God’s handiwork in a guitar.
I could tell the guitar was well played, well loved, and still in flawless shape.
“Everything on it is original except the covering on the pick guard,” Gordon said. “We even have the original case.”
Later, Rudy showed me the ledger in his book revealing the serial number for the guitar, year made, and who it was made for, all in D’Angelico’s handwriting.
This is where I felt the inner tug at my heart that I think is the Divine calling me.
I’ve learned to follow those tugs.
After Rudy told me the price, and I gasped, I asked if there was a discount for a guitar lover who would probably buy other guitars from him.
He laughed, ran some numbers, and gave me a slight break.
I bought it.
What does this have to do with God?
Look behind the scenes…
I only felt directed to go to one store in all of New York City.
Rudy’s.
I could have gone anywhere.
And while there, the D’Angelico seemed to call out my name.
I could have ignored it.
I believe all of this was Divinity aiming my direction.
Later, after I left the store and decided to walk two miles back to my hotel, I wondered what would come of my buying an investment grade work of playable art.
Then another inspiration hit me.
(Where do these inspirations come from?)
I realized that my forthcoming book, The Secret Prayer, could be enriched with the story of how I was led to the guitar.
You see, I had said a prayer before I left that morning, asking to be led to the right place and to experience a joyful event.
As I’ve written before, “Prayer is a way to activate the Law of Attraction by requesting an intention and inviting inspiration.”
I said my prayer in a state of gratitude, made a request for an exciting day, and took action by following my hunch to go to Rudy’s.
From there, I simply allowed the miracle.
And it happened.
In other words, God is directing me (and you, too, of course), and we can attract (or allow) miracles when we act on the signs and opportunities we are given.
But we have to participate.
I could have said “I”ll skip Rudy’s and go to Starbucks.”
I could have said, “Nah, that D’Angelico is too expensive.”
I could have said, “No, I’d rather finish dinner than write this post.”
But when you say YES to the inspirations, and take action, you are following Divinity’s plan for you.
When you follow inspiration – whether to build a guitar of the caliber of a D’Angelico, or to buy one – you are following the Divine’s path for you.
But you may need a razor sharp sensitivity to hear the whisper, and total faith to take action on the prompting.
Werner Erhard (founder of est) used to say, “If you knew what God wanted you to do, you’d do it and be happy. Well, what you are doing right now is what God wants you to do.”
So the next time you feel stuck or stopped, ask if Divinity is trying to redirect your path or your process.
Or the next time you receive a nudge to leave dinner early, or buy a guitar, ask if you are ready to step out in faith.
Where is God?
Right here.
Ao Akua,
joe
PS – Rudy’s Music Store in New York City is right here.
PPS – Yes, I was also practicing “prosperous purchasing” by getting the 1938 D’Angelico New Yorker, a concept I explain in my free book, Attract Money Now.
I have a question for you…
I would like to send you my latest album, titled Reflection, which is a breakthrough in self-help healing music.
It’s music to soothe, heal, stir and awaken.
Every track is original, and every track conveys a powerful message about life, love, miracles, faith, and more.
It’s all designed to raise your vibration so you can better attract higher levels of consciousness and manifestations.
It works beautifully with the Law of Attraction because it helps program your mind to attract what you want and prefer.
For example –
The song “Love” could be the anthem for a whole generation. It is unforgettable. It will help you love and attract love. When you feel love, you merge with the higher attraction law of the Universe.
The song “Fidem” lets you know the truth about worry. The message is freeing. (“Fidem” means faith.)
The song “Lakshmi” is a powerful song of homage to the Goddess of Wealth and Prosperity. It can help you attract more abundance. (She is a secret in my own success.)
The title track song, “Reflection,” reminds you that the whole world is a mirror — of you. (This song has the potential to trigger an awakening in you.)
The song “Remember” is a beautiful, yet haunting message of how to change your life with a brand new process. (It is way cool.) It was inspired by “The Remembering Process” book (coming in April).
The song “Do” is a pep talk to get you moving. It could help you overcome procrastination and fire you up for the day or a work out. The word ‘action’ is in the phrase ‘law of attraction.’
The song “Believe” lets you know what to do when no one seems to believe in you or your dreams. We live in a belief driven universe, so this song is timely and powerful.
I could go on and list every track and the story behind each, but you get the idea.
This new album is a-maz-ing.
I got my band back together — Daniel Barrett, Glenn Fukunaga, and Rock and Rock Hall of Fame drummer Joe Vitale (yes, he has the same name as me) — and we created this new album of ten tracks just for you.
It’s self-help healing music at its best.
It’s music that transforms.
And I want to send it to you.
The album on CD – complete with a beautiful printed book revealing all of the lyrics and including photos of me and the band – is at the printer right now.
It will be a limited edition collectible, because I am only printing a small quantity of 1,000 to offer to my readers and friends (like you).
It will sell to others for $21.95 but when you go and pre-order it right now, you can have it for only $9.95 (plus shipping, of course).
That’s well over half off.
That’s only a dollar a song.
For less than ten bucks, you can change your life through sound *and* get a collectible new album and booklet, too.
Plus I will include a surprise gift when we ship the new album to you in April.
(You will love it.)
May I send it to you?
Just go see http://www.reflectioncd.com
Expect Miracles.
Ao Akua,
Joe
PS – This offer will last until May 1st, 2014. Please go order one or more albums (think of your family and friends) right now while it’s on your mind at — http://www.ReflectionCD.com