Tag: Marketing

 Now that Nightingale-Conant has released my second audioprogram with them, called The Missing Secret (about the practical use of the law of attraction), and it’s shooting up their bestseller list at NASA rocket speed, people are asking me what my favorite audioprograms are.

When I’m not listening to Michelle Malone‘s music, I listen to audios on special topics such as hypnosis, accelerated learning, copywriting, metaphysics, sales, marketing, fitness, bodybuilding, weight loss, and spirituality.

That’s too many to cover in depth, of course, so here are the top three that stood out for me this past year:

 The Discovery by David Hawkins is about discovering your connection to the Divine in each moment. Hawkins is a brilliant scientist and psychiatrist mapping the steps to enlightenment.

 The Wealth Magnet is a terrific program about your beliefs and money. Dolf De Roos is successful and perceptive. Listening to this program can awaken you to your own inner limitations to receiving wealth so you can then release them. I really love this one.

 Byron Katie offers a simple questioning process called ‘The Work’ in this freeing program, Your Inner Awakening. I’ve become a big fan of hers. I believe Bryon is one of only a handful of people on the planet who may be enlightened.

You can find these programs, and many more (by such greats as Tony Robbins, Wayner Dyer, Deepak Chopra, Bob Proctor, Earl Nightingale, Jack Canfield, Napoleon Hill, Dale Carnegie, Brian Tracy, etc), by poking around at www.nightingale.com/homepage.aspx?linktype=o4&org=ia28500106 

Listening while you drive is a terrific way to transform empty time into educational and inspiring time.

Happy Listening!

Ao Akua,

Joe
www.mrfire.com

PS – –  My first audioprogram with Nightingale-Conant has been a bestseller for more than ten years now. It’s The Power of Outrageous Marketing. I’m still proud of it. It’s a complete marketing course in a box. Look for it too at www.nightingale.com/homepage.aspx?linktype=o4&org=ia28500106 

 Bruce Collie owns Cedar Grove Steakhouse in Wimberley, Texas, walking distance from my home.

Bruce is a gentle giant of a man. He’s probably 6’6″ and around 275 pounds.

He’s a former pro football player (for the San Fransisco 49ers and the Eagles), a former speaker on the Champions for Life circuit (inspiring people in prisons to live better lives), and today the proud father of twelve children.

Yes, twelve children.

He and his beautiful wife, Holly, a former QVC model who worked with Joan Rivers, are writing a manual on parenting based on their experiences raising a dozen happy kids.

But that’s not all they’re doing.

I went to their steakhouse with friends one day last week. Bruce came over and told us about his “BC Steak.”

It’s not on the menu, he said.

He described it as the best steak in the entire world.

He’s been all over the globe and as a huge football player probably ate a lot of steak in his time. So he should know good steak.

The “BC” (named after him, of course) is an eighteen ounce filet mignon, or fillet.

I’ve never heard of a filet mignon larger than siz or maybe eight ounces.

Bruce said they cut the steak themselves and proudly declared it would be so tender I could cut it with a fork, or he would pay for my meal.

That was pretty hypnotic.

So my friends and I returned to the restaurant and ordered the BC, which is a fifty dollar steak.

It was truly astonishing.

Tender. Juicy. Filling.

I’ve never had a better steak anywhere.

And yes, I could cut it with my fork.

I doubt people with small hands or weak wrists could cut it with a fork, which is probably why it’s not a guarantee Bruce makes to just anybody, but I and my muscular buddies could easily do it.

But that’s not the really good part of this story.

I told Bruce I was so taken with his original steak that I thought he should change the name to “JV,” naming it after me.

I was kidding, of course.

But the other day he told me they renamed the steak “The Vitale” and they were actually putting it on the menu.

I couldn’t believe it.

Nerissa, me, and two friends went back to the restaurant the other night. The waiter handed me a slip of paper with a note that all the servers were now getting. It read, in part:

“Introducing: The Vitale Bacon Wrapped Filet: An 18 oz, 31 day aged, corn fed, premium filet wrapped in apple-wood smoked bacon. Named after bestselling author Joe Vitale (pronounced Vi tel lee) who not only enjoyed the monster filet and a couple of sides, but it was said, ate dessert as well!”

No, I didn’t eat dessert, or a couple of sides, but I sure enjoyed the formerly named “BC”.

Pat O’Bryan of www.patobryan.com ordered it and said, “Finally, a steak great enough to be called ‘The Vitale.’ There are now two Vitale’s in Wimberley, Texas.  One has great taste.  The other tastes great.”

Bill Hibbler of www.ecommerceconfidential.com/Blog/ said, “They say that you know you’ve ‘made it’ when they name a sandwich after you. Joe, you skipped the sandwich and went right for the steak. Well done.” 😉

Nerissa of www.thevideoqueen.com (who couldn’t eat all of her steak) said, “If my life was represented by this prepared dinner, then my life was never tough, always delightful, and very fulfilling.”

If you ever get to the Austin-San Antonio area, drive over to Cedar Grove Steakhouse in Wimberley and order “The Vitale.”

All you need is an empty stomach — and fifty bucks.

Ao Akua,

Joe
www.mrfire.com

PS – The JV steak is perfect if you’re on the Paleo or Atkins diet, but if you’re a vegetarian, Bruce has veggie items on his menu, too, so don’t complain about his steak when you can have his fish. 🙂

 I loved being on Donny Deutsch’s CNBC television show, The Big Idea, last night. If you missed my three minutes of fame, you can see it right here:
 

If you can’t see the above link to click on it, then you can click on either of these: http://one.revver.com/watch/491047 or www.youtube.com/watch?v=YTYWyVm6NiI 

And no, I didn’t have too much coffee before I went on. 🙂

I was told I had three minutes to deliver three hour’s worth of information.

I was also told Donny is a super high energy guy who likes his show buzzing.

So buzz he got.

Every weeknight Donny interviews a wide range of people, from Bill Gates and Donald Trump to newbies to zanies to mom and pops to single moms to, well, you name it.

The show is fast moving, upbeat, and inspiring. Learn about Donny’s The Big Idea at www.cnbc.com/id/15838512/ 

You must watch it.

This guy rocks!

Ao Akua,

Joe
www.mrfire.com

PS – Picture is of Donny interviewing and apparently enjoying Bill Gates. (Double-click it to enlarge it.)

PPS – I quickly mentioned my Miracles Coaching on Donny’s show. If you want to know more, see www.miraclescoaching.com Thank you.

I’m sitting at the airport with screaming kids (not mine) surrounding me but this news is too hot to wait.

I just left the CNBC studios where I taped my first appearance on the Donny Deutsch TV show “The Big Idea.”

I taught his audience the five steps in my book, The Attractor Factor which is also used in my www.miraclescoaching.com program.

It was a fiery experience.

It airs tonight.

Learn about Donny’s show at www.cnbc.com/id/15838512/

If you’re reading my work, you should be watching Donny every weeknight. He’s inspiring.

But be sure to watch it tonight.

I’m on it! 🙂

Gotta run.

Ao Akua

joe

www.mrfire.com

PS – Donny is the real deal. He’s high energy and driven by passion. He’s a role model for success. Watch him tonight on CNBC. Later I’ll post my segment from his show on my video blog. Whew!

P.T. Barnum was just discovered today by the New York Times, or so it seems. I wrote an entire book on the great circus showman and marketing genius in There’s a Customer Born Every Minute (Barnum never said, “There’s a sucker born every minute.”) It’s good to see Barnum get some recent and accurate attention, and by the NY Times at that. See the whole article, complete with sidebars, at www.nytimes.com/2007/11/09/arts/09expl.html?_r=1&oref=slogin It’s excellent.